When writing for the web you again have to remember the short attention span. The marketing email you send them is not expected to be a book or even an essay, it is a short message normally updating someone on a bit of information or selling something.
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Google Docs are free online documents that can be accessed from anywhere, shared with your team and edited by invited collaborators.
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Keep the promotion both clean and simple. Extravagant visuals and complicated contest rules will overwhelm your audience, possibly losing you potential applicants. Entering a contest online should be easy, quick and fun. Keep this in mind throughout the implementation of your promotion.
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Mozaik, expert in conceiving & creating websites with a distinctive design, can also be an inspiration! QNT Gallery, based in Germany, an online gallery with the best web designs in the world, added in its unique collection Mozaik project for Onassis Foundation Website.
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If someone signs up to your newsletter about shoes they expect emails about shoes. If you then add them to an additional list and start also emailing them about crocodiles,
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