Startups: The constantly innovating tradition

Dimitrios Pogkas is a Journalist and Startups Editor at Emea.gr portal. Since Mozaik is an enterprise that uses the new online media and keeps always investing on innovative ideas, we interviewed Mr Pogkas on the new Internet investments and startups in Europe and especially in Greece. He kindly provided us with some elements about the expansion of online commerce in Greece, while it is reeling under economic crisis.

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The new multi-screen world

According Google, majority of media consumption (about 90%) come along in front of a screen! The gradually simultaneous use of PCs, Tablets, Smartphones, TVs leads to what we call ‘cross-platform behavior’ that creates new standards in consumer behavior analysis.

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